Although 'A walk around Birmingham' isn't the most enticing of titles, this film about how high street brands attempt to influence and dare I say it, manipulate shoppers, is highly watchable.
It fits, (a bit), with a recent post we put up about the US anti-tobacco lobby's 'Truth' campaign.
Thanks to MIT AdvertisingLab, who picked up on the very interesting UK based: SpaceHijackers.
If you haven't got 15 minutes to watch the Quicktime, try this, their A-Z of tricks to make us shop.
The movie pretty well shot and edited which is good, and they are pretty ballsy standing in the middle of stores, and slagging off the manipulative practices of their erstwhile 'hosts'.
Also there's is something a bit school trippy about it, and rather British, and as such, rather more persuasive because of it.
Sometimes the good points that radical groups try to make, get subsumed by being sold too aggressively, everything from sit-ins, reception-takeovers etc, to more violent acts. This is more a gentle, measured piss-take, and more power to them for it.
Nice one.
If there was one thing I think they might consider though, put the movies/documentaries on YouTube. It'll yield a much bigger audience and wordspread.
I searched on YT and Google Video with what I guessed the appropriate tags would be, but came up blank.
(Wordspread? Get that on Wikipedia pronto Mike. And buy that domain now! ;-)
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